Last Updated on 27/10/2020 by Ochoche David
Here’re eight incredible ways to advertise your business and get maximum exposure. To start a business is a problem of its own and to get the business known by the right prospects is another problem but it is not impossible, it’s achievable.
Advertising isn’t done by a few businesses anymore, nearly all business are doing it, both big and small brands are into it.
So it made it more complex to advertise your business and get maximum results unless you know the exact ways to do so.
Are you a start-up or existing business looking for a way(s) to get your business known by the right customers?, If so, look no further, here is the deal.
Before we could get started, let’s consider the thing you need to advertise your business effectively.
Advertising tools you need to get started
1. Money: You definitely need some funds to ease the advertising process.
Those businesses that are doing well, they invest heavily in promoting their products and services to reach the right prospects.
There is a popular word that says, “money fetches money” the statement is totally true because when there is no money, there would be no effective and productive business that can be done.
2. Website or sales funnel: A website or sales funnel is one of the most precious tools you will ever have for your business.
A website takes your business beyond your location. Immediately you get a website for your business, it automatically turns it to a world Wilde business.
4 reasons you need a website for your business
- It attend to customers un-behave of you
- Most or all your competitors have it
- A website allow you to showcase the products or services you offer or renders.
- It makes your ads to be effective by referring potential buyers to sales pages (landing pages), that contains every information about what you offer.
3. Social media business pages: This era of social media, make things easier for us human being, it ranging from communication down to business transactions.
You can sell your products and services to anybody in any part of the world without any barrier.
The business pages allow you to create social media ads to reach a wide audience.
It a must-have for all businesses that want to venture into CPC, PPC or effective social media marketing.
4. Leadpages: Leadpages are a landing page builder, Facebook effective ads creator, website builder, etc.
It allows you to create a beautiful and well-designed landing page without any coding knowledge or skills.
All you have to do is to choose a free template that fit your business and use their drag and drop tools to customize it.
Also if you want to make the best out of your social media marketing then, you need leadpages ASAP!
5. Clickfunnel: Clickfunnel is a funnel hack builder. If you have great products or services but don’t have a website, don’t worry click funnel got you covered.
The increment of the website every day, make it hard to dominate with the website.
So now funnel is the most recommendable tool to boost sales by 950%.
You can take a look at how clickfunnel work here.
6. Post affiliate pro: It’s the #1 affiliate marketing management software you can use to lunch your effective affiliate program or affiliate network for other expert digital marketers to help you promote your business to their audience.
Affiliate marketing is one of the best ways to advertise your business and get maximum exposure.
7. Money robot: If you have a website for your business, that’s not all. You need to implement SEO (search engine optimizations) which is not an easy task.
SEO is the most effective way to get tons of sales without spending a dime on advertising.
With the help of software like money Robot, you will start to dominate from day one.
These two email marketing software help you store all emails you will collect during the advertising and it allows you to create campaigns easily without hassle.
There you have all the online marketing tools you need to start advertising your business and get maximum exposure, lead, and sales.
Social media marketing is one of the most converting ads these days.
Every business these days are into social media marketing, you know why? Because it actually converts well.
What is social media marketing?
Social media marketing is the process of marketing, promote or advertising products and services on social media sites such as Facebook, Twitter, Instagram, LinkedIn, Pinterest, etc. to your targeted prospects.
Social media is a hot place to advertise your business. Only Facebook has over two billion active users.
According to statistic.com Twitter has 330 million active users.
Imagine advertising your business to these huge numbers of people.
It’s great exposure, right? All people and brands are moving to social media.
You have to move with them now before it becomes competitive or too late.
2. Search engines marketing (SEM)
Search engine marketing is a sure banker. It’s a great way to expose your business to a wider audience.
What is search engine marketing (SEM)?
SEM is the process of advertising your business on search engines. You will use Google AdWords, Bing, words, media.net or other ad platforms to advertise your business.
If you type weight loss on Google search engine, the first two results there are ads, which means the companies pay Google to help them push their products on top of the search results.
Another way Google will display your business inside the contents of their partner websites.
This is one of the best ways to advertise your business to Wilder audience and get maximum exposure.
3. Search engines optimization (SEO)
SEO is the best way to advertise your business for free and get great business exposure if you implement SEO well.
If you do, no need for spending much on online advertising.
SEO is the best free way to market your business without spending a dime.
The best part is that it’s a long term source of traffic and the more traffic your business got, the more opportunities for making more sales.
How to do SEO for your business website
1. Implement on-page SEO by optimizing your business website for search engines.
2. Implement off-page SEO by acquiring links from other authority websites.
Note: you need to acquire the links from websites that are related to your industry.
3. Start a blog for your business. If you aren’t blog for your business yet, you better do because google loves websites with fresh content.
The business that blog has a higher chance of ranking than its competitors.
4. Create valuable content around your business, because the more people love your contents the more they would likely buy from you.
SEO is a must-do for your business if you really want to get massive exposure and sales.
If you have watched the champion’s league before, you will notice that big brands like Heineken, coca-cola are all sponsoring the league and at the same time partner with the league.
Do you think they’re full? Well, they do that to get more exposure and more sales.
Billions of people are watching the league, all of these people will definitely see their ads.
As a small business owner, partner or sponsor, public enterprises are a crucial way of getting new customers.
Before going into partnership or sponsor any business or events, evaluate the target audience, whether they are the right audience for your business.
5. Affiliate marketing program
If you want to create massive awareness and get tons of sales then lunch affiliate marketing program for your business asap.
With the help of (post affiliate pro software), you can create a world-class affiliate program for your business in a matter of minutes.
The most reason you need to lunch an affiliate program for your business is that those people that’ll promote your products and services are experts or hustlers.
They can go the extra mile to get sales so that they could get commissions.
This site is one of the top sites with so many affiliate promotional materials. We make a lot of sales if you launched your affiliate program let’s know.
Note: if you need help to lunch affiliate program for your business, contact us at our contact page, we’ll help you set it up for free.
You will only need to pay for the post affiliate pro because we’re not the owner of the software.
6. Influencer marketing
Influencer marketing is the process of collaborating with a celebrity to promote your products and services to their huge fans.
They either do it through testimonies or the capture them self rocking your products.
It’s a fantastic way to get maximum exposure and sales.
People love influencer so much to the extent of anything they say or do, they will likely do it or try it.
So, it’s a game-changing type of marketing. It Worthy of trying.
How can I get an influencer?
You can connect with any kind of influencer you want to collaborate within the matter of an hour.
In case you may still don’t know how influencer marketing works, read this page on influencer marketing hub.
Publicfast helps hundreds of thousands of influencers to be discovered and collaborate with 1000+ brands on 721 active marketing campaigns. So join publicfast now
You may assume that this is the old method of advertising, you’re right but it is still converting heavily.
Assume you’re in Lagos and you want massive exposure for your business then lekki toll gate billboard is perfect for one.
Because anyone that is moving to lekki and epe axis must see the billboard.
8. Commercial tv station
This is also a great way to expose your business to a wider audience.
Big brands like Facebook, Google, Samsung, Apple, Tecno etc are all doing it.
As a small business, you can’t do without this form of advertising.
It’s very cheap to advertise your business on any television station of your choice.
People love visual so, this is a great opportunity to get more people to know about your business.
Most entrepreneurs put this out of their ads plan, not knowing it’s one of the best ways to drive sales.
Which one of these ways of advertising are you currently into? Or which one are you going to give a shot from the list?
- Social media marketing
- Search engines marketing
- Search engines optimization
- Influencer marketing
- Sponsor/partnership marketing
- Affiliate marketing program
- Billboard advertising
- Or commercial tv advertising.
Note; none of these methods of advertising that aren’t converting well.
If you truly want massive exposure then, you can’t do without any of the ads ways listed above.
Every business needs to welcome them all. The two oldest ways in the list are still working (billboard and tv station ads).
Don’t forget any one of them in your ad plan. Is this article helpful? And don’t forget to help us share.